The internet offers web-based entrepreneurs great ways to create income, such as affiliate marketing, banner-advertising, and pay-per-click advertising. The online business-person must remember that the income method is only one part of business. One must also supply an actual service.
You can’t just join an affiliate program and expect to make money. You can’t just put an ad banner up on a website and expect to make money. That would be about as effective as having TV commercials without a TV show.
Not only do you need a way to earn income from your web traffic, emails, etc., but you also need to provide a service for your customers, viewers, and/or audience. Without providing a service, you won’t have any customers to whom you can advertise!
Assuming you have a website, the best service to provide is information. Not just any information, but provide specific quality information, about a particular subject such as fishing, cars, dating advice, etcetera. There are also other forms of content for websites other than information, such as games, quizzes, chat-rooms, forums.
Even if you don’t have a website, you need to provide a service. If you’re an affiliate marketer without a website, there are still many methods to partner your affiliate link with a service, such as product reviews, ezines, ebooks, etcetera. An ebook, namely a free ebook, is a great way to provide a service and increase affiliate sales. Write a simple ebook about something relevant to what you market, and then scatter your affiliate links throughout the ebook.
No matter what service you choose to provide, quality is just as important as quantity. Even if you have all sorts of services and information to offer, customers won’t bother with it if it’s low-quality.
Unfortunately, there are many scammers who may claim that there are ways of making money online with little or no work. These are scams. As we all know, money doesn’t grow on trees. If you want to earn money, you have to provide a service or product in return. Remember, the only free lunch is found in a mouse trap. Whenever your proposed with a business opportunity, ask yourself what service you’ll be providing. If you aren’t providing much of a service, then you won’t be making much money.
Scott Hughes creates and runs many successful e-businesses. Read more articles like this on his website, Web Business Resource, at http://webbizresource.com.
Tags: business, internet business, product, service, web businessbusiness, internet business, product, service, web businessShare This
September 30th, 2008
posted in Computers and Internets
Every entrepreneur should have a business mentorsomeone who’s been through everything that they’re going through and can share their wisdom. Whether he knows it or not, my business mentor is none other than former Enron Executive Ken Lay. For many, he might not make the most obvious choice of a mentor, with his track record of lying, cheating, and stealing his way to success, but that is precisely why this choice is so appealing to me.
As his first duty as my business mentor, Ken (Mr. Lay to the rest of you) can grow my social network. This guy knows everybodylikely because he’s paid most of them off at one point or another. He can introduce me to people who will come in handy when I need to get out of felony conspiracy charges. This is just one of the many valuable aspects of our business mentoring relationship.
I can trust Ken to be my business mentor, because he knows that if he makes one false move the government will be on him like white on rice. Much like the old saying that the safest time to fly is the day after a crash, I feel like the safest day to have Ken as my business mentor is right after a huge financial scandal that covers the television, newspaper and radio waves for years, and gets used as water cooler fodder even now.
Furthermore, he’ll be my business mentor for freeunlike many online services that try to charge for business mentoring services, Ken just got away with the biggest scandal in business history. Thus, he doesn’t really need my money, because we all know that he has a few million stashed in a bank somewhere overseas. I get a free business mentor, and he gets to pretend that he’s still somebody specialit’s a true symbiotic relationship.
But, one of the most important reasons that I choose Ken as my business mentor: he’s already made every mistake in the book, so I can utilize his expertise in steering me away from potential business disasterslike billion-dollar financial scandals, or particularly “creative” bookkeeping practices. Also, as my business mentorshould the need arise, Ken can point me in the direction of a good lawyer to get me out of any particularly sticky situations.
Since Ken doesn’t have anything better to do right now than be my business mentor, I can’t see any reason why he’d decline the request. After all, it’s not like he’ll ever be hired at another company worth a hill of beans, so be may as well use his spare time to promote entrepreneurship in the global community. By being my business mentor, Ken can pay off his debt to society, one lie at a time, all the while keeping me from heading to prison.
So, it’s easy to see why Ken Lay makes the best business mentor everI don’t even see any other choices. So, over the course of our business mentoring relationship, I’ll expect him to help me with some creative math, then help me to tuck that creative math away where no pesky FBI agents can find it. Like I saida true symbiotic relationship.
Ben Jordan an Austin, TX based x-Fortune 500 Marketing Consultant, now a rogue direct response internet marketer. His true love is helping small business owners, not become a 90% statistic that will fail historically. To receive for FREE “The Science of Getting Rich” e-book, please visit http://www.mymillionairementor.com
Tags: consulting, Internet marketing, marketing, marketing consultant, sales consulting, sales trainingconsulting, Internet marketing, marketing, marketing consultant, sales consulting, sales trainingShare This
September 29th, 2008
posted in Computers and Internets
The so called search box should be given a correct name “search engine” which can be further divided into keyword search engines and web directories. Web surfers can make use these two types of searching methods alternatively for better search results.
Search engines accumulated their data volume through spiders or robots that work among billions of websites and collect them back to the databases and index them into good order for future query by web surfers. Complicated algorithm will perform calculations and pick up right results according to keywords provided by web surfers.
There are virtually countless websites for spiders to crawl. How spiders crawl these sites? They start crawling those sites that attract bigger volume, coming to the end through sophisticated internal links. And that is the reason why website should always be linked to high traffic site for optimum market exposure.
Search engine crawlers will crawl web pages periodically for updated contents. The newly added contents should be available to web surfers at the next database updates which normally take few days up to few months.
At the moment, there are two types of submissions are available: paid inclusion and pay for placement. Through paid inclusions, websites can be indexed into database efficiently including your newly added contents. However, your paid inclusion does not guarantee your rankings in search engines. The best advice would be having a perfectly optimized web page ready before any paid procedures.
Pay for placement will give you immediate ranking for any targeted keywords. The higher you bid the better your ranking will be. And pay per click system will let advertisers have more say as to how their advertising budget will be corrected allocated. Normally, these search engines have many affiliates to cover more advertising areas.
Unlike Search Engines send out spiders to crawl websites automatically, the web directories accumulate their database manually by human editors. The most important web directory is the Open Directory Project (www.dmoz.org) that compiles databases manually and indexed websites of extreme high quality and unique contents.
To submit urls to web directories, you must first make sure if the site you are going to submit has been indexed already. You can check up this by entering your website url in the search box. Then choose the category that best correspond to your products and services.
After you get the proper category, submit your site by clicking the button of suggest a site or suggest url and follow the instructions. In the mean time, correct titles, descriptions, keyword meta etc should be well written. Promotional adjectives such the best and the most should be avoided.
Following strictly the rules listed would be our heart and soul suggestion to get your site listed successfully.
Phillipe Wu is the marketing manager of a SEO company hosting B2B portals - B2BChinaSources.com
& B2BManufactures.com. Find information
of LED
Manufacturers, Machine Tools, O Rings and other products and manufacturers
from Taiwan & China.
Tags: Internet marketing, Search Engine Marketing, search engine optimizationInternet marketing, Search Engine Marketing, search engine optimizationShare This
September 28th, 2008
posted in Computers and Internets
« Older Entries